Take the Reins of Your Equestrian Business

Where industry expertise meets cutting-edge business strategy

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Team

Your Strategic Partners Who Speak Your Language

We're not generic business consultants trying to fit square pegs into round holes. We're equestrian professionals who built successful businesses across multiple countries and now help others do the same—whether you're taking your first clients or optimizing a six-figure operation.

The difference? We understand that marketing a dressage lesson isn't the same as marketing software. We know that your "office" might be a stable yard or training facility. We get that your clients aren't just customers—they're fellow horse lovers who need to trust you with their most precious partnerships.

That's why our strategies work where generic advice fails. We combine deep equestrian industry knowledge with cutting-edge business strategy and AI optimization to give you the competitive advantage you need.

Wiebke Wagner - Strategic Lead

Master level education in Equine Science and Business Consultancy, Certified Performance Coach. Combines business and marketing strategy with AI optimization and has a big passion for neuromarketing—helping equestrian professionals attract clients without feeling pushy!

Tom Dautz - Systems & AI Specialist

The wizard behind seamless technical systems and AI automation! Expert at transforming chaotic workflows into smooth, efficient processes that actually work—so you can focus on horses, not tech headaches.

Do These Challenges Sound Familiar?

"I Don't Want to Be Pushy"

You became an equestrian professional to help horses and riders with excellence. The thought of "marketing" feels uncomfortable because you're not a salesperson—you're a skilled professional.

"I've Hit a Growth Plateau"

You're working harder but not earning more. Your calendar might be full, but you're trading time for money with no clear path to scale your impact without burning out.

"Where's My Competitive Edge?"

Do you need advanced systems, AI integration, and strategic optimization to stay ahead? And if so—where do you even start?

"Where Are the Next-Level Opportunities?"

You've built a solid business, but you're ready to expand beyond your current model. Whether it's moving online, scaling offline, or exploring new revenue streams—but which direction makes sense for YOUR business?

"No Time for 'Marketing'"

Between lessons, training, management duties, and spending time with your own horse(s), when are you supposed to figure out websites, social media, and all that tech stuff that supposedly drives business?

"Generic Advice Doesn't Work"

You've tried business courses before, but they don't address the specific challenges of the equine industry. They don't understand how trust and relationships work in the horse world.

Here's the Reality Check

You're already the expert in your field. You don't need to become a marketing expert or learn complex business systems—you need a clear, proven roadmap designed specifically for equestrian professionals. We handle the strategic thinking and planning. You handle the implementation and what you do best.

How We Help Equestrian Professionals Succeed

Choose your journey from foundation to mastery

Reins & Reach

Foundation & First Clients

Perfect for professionals ready to build a steady client base and never wonder where your next booking will come from.

After finishing the course:

  • Your calendar fills with ideal clients who value your expertise
  • Potential clients approach YOU instead of you chasing them
  • You feel confident talking about your services without being pushy
  • You've identified business and marketing strategies that work for your individual situation
  • Tailored AI supports you along the way
  • Clear progress in just 6 weeks

Set course investment

Payment plan options available

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Join The Waiting List

Reins & Results

Strategic Scaling & Optimization

For professionals who already have some marketing systems in place and are ready to scale strategically.

After finishing the course:

  • Your business runs smoother with systems that actually work
  • You charge premium rates with confidence and get them
  • Clients book further in advance, giving you better cash flow
  • You've established individual AI systems that save time
  • You've optimized what works and eliminated what doesn't
  • You have time for your own horses again
  • Sustainable growth over 12 weeks

Strategic growth investment

Payment plans available

Join The Waiting List

Reins & Revenue

Strategic Business Consultancy

Comprehensive business optimization through strategic analysis, marketing effectiveness review, and relevant AI implementation.

With our support:

  • You finally have a clear strategic roadmap instead of just "winging it"
  • Your marketing has defined targets, KPIs, and measurable results
  • AI works FOR your business, not just as an expensive Google replacement
  • Operations run efficiently with clear systems and processes
  • You know exactly where you're going and how to get there
  • Ongoing strategic partnership for continued growth

Strategic transformation partnership

For serious business optimization

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Book Your FREE Assessment To Get Started

1:1 Strategic Sessions

Personalized Guidance for Any Stage

Get focused, individual support exactly when you need it, tailored to your specific situation and goals.

After your session(s):

  • You have crystal clear next steps for your specific situation
  • Your biggest business challenge finally has a solution
  • You feel confident about the direction you're taking
  • You've saved months of trial and error with expert guidance
  • You have time for your own horses again

Completely flexible investment

Customized to your needs and budget

Book Your FREE Assessment To Get Started

Success Stories from Fellow Professionals

"I went from struggling to find clients to having a waiting list. The strategies actually work because they understand our industry."

- Katja, Trainer

"Finally I could quit my day job and work with horses full-time. Thank you so much."

- Helle, Equine Massage Therapist

"Now I really understand what I need to do to get more clients and where I'm just wasting my time."

- Karen, Riding Instructor

Join a growing number of clients in the equine industry earning $10K+ monthly

Take the Reins of Your Equestrian Business

Book your complimentary 30-minute Business Assessment session. We'll analyze where you are, where you want to be, and how you can bridge that gap.

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